c-cab.org – Center for Communication Action Bangladesh

Storytellers
For social change

We specialize in high-impact content that informs, empowers and induces behavior change

Building peace
And promoting rights

We work to prevent conflict and support people in understanding their rights

Fostering inclusive societies
And sustainable economies

We promote sound environmental management and resilient livelihoods

Giving voice to the voiceless

We give youth and women in vulnerable communities the tools to tell their own stories

Social and Behavior Change Communication

Media Development

Storytelling with text, images and data

Training 1000 journalists with support from Facebook

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Center for Communication Action Bangladesh, with support from Facebook, is implementing a training program for Bangladeshi journalists, titled ‘Facebook Fundamentals for News’. CCAB‘s partners in this initiative are Facebook Journalism Project, Colombo-based Center for Investigative Reporting and training app-developer BigSpring.

The project is training 1000 Bangladeshi journalists with a focus on online safety and best practices for storytelling and newsgathering on Facebook.

The mobile-based curriculum, available in both English and Bangla, trains participants on:

•    Best practices for effective storytelling on Facebook
•    New storytelling such as Live, 360, Instant Articles etc
•    Best use of video to take reportage to the next level
•    How to stay safe online and fight back against harassment and security threats

CCAB coaches provide personalized mentoring and support to the participating journalists through the BigSpring app. The innovative approach circumvents the challenges associated with holding in-person training during the Covid-19 pandemic.

Approach

C-CAB believes in information as a root solution. From health to agriculture to human rights, accurate, timely and actionable information will empower communities and enable them to make the right decisions for themselves and their families.

We harness the power of media and communication to bring about social and individual behavior change. Research shows that simply providing information does not always induce behavior change. C-CAB uses a systematic, evidence-based and result-oriented strategic process to promote positive and measurable individual behavior and social change that is key to achieving the objectives of development programs, policy advocacy and humanitarian work.

Our interventions aim to empower communities by fostering the free flow of ideas, access to information and knowledge and the ability to make their voices heard.

Recent Activity

Spreading the word, stopping the virus

Center for Communication Action Bangladesh remains committed to its core mission of providing timely, reliable and actionable information to at-risk communities while responding to the quickly evolving Covid-19 crisis. C-CAB is working with partners to implement rapid response initiatives that focus on the immediate health and wellbeing of communities, as well as ensuring that they may thrive when the pandemic abates.

Improving Biosecurity in the Shrimp Industry

C-CAB is implementing a behavior change communication activity aimed at helping shrimp farmers and hatchery owners improve their biosecurity. The project is producing instructional and motivational videos and self-assessment apps to strengthen biosecurity practices in an important aquaculture industry. The project is an example of C-CAB’s approach of using SBCC tools to promote sustainable environmental practices and livelihoods.

A Self-Help App for Farmers

CCAB produced an android-based app to help shrimp hatcheries assess their biosecurity. The app not only allows farmers to test their knowledge, it also provides contextualized information on biosecurity best practices and lets hatchery staff track increase in knowledge. This tool helps farmers and hatchery owners reduce losses from disease and cut the use of antibiotics that can be harmful to humans and the environment.